As discussed in our company philosophy, the best products earn our love by marrying emotions and behavior through meaningful experiences.
If a customer has a negative experience, or one that makes them feel devalued, they have little to no reason to come back.
“CX can make or break a business.”
Consumers now wield the power of product reviews, social media, and “try before you buy” as common practice. Word-of-mouth now travels at lightning speed across the interwebs, so one bad customer experience risks not only the loss of their business, but that of all of their network connections.