As discussed in our company philosophy, the best products earn our love by marrying emotions and behavior through meaningful experiences. 

If a customer has a negative experience, or one that makes them feel devalued, they have little to no reason to come back.

“CX can make or break a business.”
- RetailDive

Consumers now wield the power of product reviews, social media, and “try before you buy” as common practice. Word-of-mouth now travels at lightning speed across the interwebs, so one bad customer experience risks not only the loss of their business, but that of all of their network connections.

Source: RetailDive